Category: Other Insights

The Black Friday and Cyber Monday that we know are dying

Amazon announced last week that Black Friday and Cyber Monday 2018 have [once again] generated the most amount of sales in the company’s history. While they haven’t provided us with exact numbers, this is no surprise for you either, right?!    “Black Friday and Cyber Monday continue to break records on Amazon year over year, […]
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Black Friday week – an Amazon scam to make you pay more for advertising?!

There is no secret that Amazon wants you to sell more and more on their sites and they use different strategies to help you do it. Encouraging price promotions, retail marketing placements, emails, social media ads, Google ads, and also AMG and AMS activities. All of these are promoted as “activities to help you sell […]
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Image of AMS and AMG in the purchase funnel - AmazonPPC

Did you know that AMS ads appear only on Amazon?

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